For the next couple of weeks, we will:
- Have one-on-one consultations about our semester project
- Continue to revise our Strategic Plan
- Complete our press releases, backgrounder and fact sheet
- Learn about both the traditional and social press release formats
- Practice press release writing
- Practice pitching to the media
Reading:
- Read Chapter 5 of the textbook ("Writing the News Release") Backgrounder and Fact Sheet Press Releases
Create two original Press Releases for your client.
- It is recommended that you use either Google Documents or Microsoft Word templates for your press releases.
- When your press releases are ready, please print them out and be prepared to discuss/review in class.
- Press Releases - Please bring printed copies to class on March 3
